Color Choices for Different Skin Tones

Matching makeup to skin tone can be challenging to say the least. Here you will find useful information to help you make your choice!

The two biggest factors to take into considerastion when choosing any foundation are the level (lightness or darkness) of your skin. There are generally considered to be about 15 levels of skin tone.

The second factor one should consider is the undertone of your skin. Most women have warm undertones to their skin. Even if you naturally have cooler undertones, once exposed to a minimal amount of sun, you become warm. This being said, most women should choose a mineral foundation with yellow or golden undertones.

There are a small amount of women who have cool undertones- those with dark hair, light eyes, & pale skin.

Oftentimes knowing your family background can help you make the right color choice in foundation. In general, if you come from an Asian, African American or Hispanic background your skin has warm undertones. If it is easy for you to tan, you also have warm undertones.

For women with ivory & beige skin, doing a stripe test can be particularly useful. Applying different shades from the jaw to the neck & match the color that best matches your neck. Remember to wait a few minutes before making your decision as natural skin oils can change the color pigments.

For women of color, it is important to match their skin's undertones exactly. African American women's skin tones can range from gold to orange to true brown. It is also more desirable to brighten (not lighten) ebony skin by using intense golden-orange tones.

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