16/02: Zimbio
11/02: Natural & Organic Mascara
Introducing our new all-natural & organic mineral mascara! After many requests to find the perfect natural macara & unable to find one out there that both performed well, was affordable, & was all-natural, we decided to create one ourselves!!
Our new mineral mascara has no tar, no synthetic fibers, & no parabens. We use only all-natural, vegetable based emulsifiers & pigments.
Now available in Ebony (black) & soon to be available in brown/black. Offered at just $15.50!
Our new mineral mascara has no tar, no synthetic fibers, & no parabens. We use only all-natural, vegetable based emulsifiers & pigments.
Now available in Ebony (black) & soon to be available in brown/black. Offered at just $15.50!
08/02: Bookmark Us!
Erth Minerals is excited to announce a writing contest for mineral makeup, beauty, & natural health & products bloggers! We will also consider essays by Facebook members who post our link on their Facebook page. Here is what we are looking for!
We are looking for partipants to submit UNIQUE mineral makeup essays about the benefits of using mineral makeup in general. We also require a backlink to our homepage: http://www.lushbrush.com in order that others can view our site & the essay results.
Please submit these essays to: lush@lushbrush.com
Prizes include the following:
1st prize: $500 in merchandise from http://www.lushbrush.com . This includes our skincare & makeup lines! One of each of our products!!
2nd prize: $250 in merchandise from http://www.lushbrush.com. Your choice of $250.00 in Erth products.
3rd prize: $100 in Erth Minerals merchandise.
Good luck & happy writing!!
Blog Directory
Technorati Profile
We are looking for partipants to submit UNIQUE mineral makeup essays about the benefits of using mineral makeup in general. We also require a backlink to our homepage: http://www.lushbrush.com in order that others can view our site & the essay results.
Please submit these essays to: lush@lushbrush.com
Prizes include the following:
1st prize: $500 in merchandise from http://www.lushbrush.com . This includes our skincare & makeup lines! One of each of our products!!
2nd prize: $250 in merchandise from http://www.lushbrush.com. Your choice of $250.00 in Erth products.
3rd prize: $100 in Erth Minerals merchandise.
Good luck & happy writing!!
Blog Directory
Technorati Profile
04/12: Parabens
Being as we have recently introduced our popular Erth Paraben Free Moisturizer, I thought it would be a good idea to explain why we feel that our products being paraben-free is important.
Though still an extremely popular preservative used in about 85% of beauty & personal care products, in 2004 the Journal of Applied Toxicology reported that parabens had been found in the cancerous breast tissue of several women who had recently had breast cancer. It is now believed that parabens act much like the female hormone estrogen, which in high levels can cause some women to develop breast cancer.
For this reason we have searched long & hard to find not just any paraben-free moisturizer, but what we feel is the most luxurious & affective moisturizer on the market.
A mix of moisturizing essential oils, soothing aloe vera, & healing organic herbs blend together to give you all of the things you demand from your moisturizer, with none of those things that you don't!
Though still an extremely popular preservative used in about 85% of beauty & personal care products, in 2004 the Journal of Applied Toxicology reported that parabens had been found in the cancerous breast tissue of several women who had recently had breast cancer. It is now believed that parabens act much like the female hormone estrogen, which in high levels can cause some women to develop breast cancer.
For this reason we have searched long & hard to find not just any paraben-free moisturizer, but what we feel is the most luxurious & affective moisturizer on the market.
A mix of moisturizing essential oils, soothing aloe vera, & healing organic herbs blend together to give you all of the things you demand from your moisturizer, with none of those things that you don't!
23/03: Mineral Makeup Ingredients
Just wanted to add some information to clarify what exactly goes in to our mineral makeup.
Of first note, all of our makeup is manufactured/mixed, packaged & sealer in our lab. This means that we do not purchase from a supplier & therefore know exactly what's in our product. Because batches are also hand-crafted, each batch is tested against our color chart to verify match.
To list the most important, here are some of the ingredients that our NOT in our mineral makeup:
talc- absolutely no talc is used in any of our mineral makeup
bismuth oxychloride- used by many "leading" mineral makeup companies, we have chosen not to use this filler due to concerns over skin irritation
nano-particles- as our earlier blog entry notes, we use no "nano-particles" due to concerns over inhalation & lung health
parabens &/or sulfates- not used
Hope this helps answer some of the many questions we've had with regard to this issue.
V. Blink
Owner
Erth Mineral Makeup
Mineral Makeup
Of first note, all of our makeup is manufactured/mixed, packaged & sealer in our lab. This means that we do not purchase from a supplier & therefore know exactly what's in our product. Because batches are also hand-crafted, each batch is tested against our color chart to verify match.
To list the most important, here are some of the ingredients that our NOT in our mineral makeup:
talc- absolutely no talc is used in any of our mineral makeup
bismuth oxychloride- used by many "leading" mineral makeup companies, we have chosen not to use this filler due to concerns over skin irritation
nano-particles- as our earlier blog entry notes, we use no "nano-particles" due to concerns over inhalation & lung health
parabens &/or sulfates- not used
Hope this helps answer some of the many questions we've had with regard to this issue.
V. Blink
Owner
Erth Mineral Makeup
Mineral Makeup
22/03: New Blusher Colors
In the next few weeks we will be expanding our line with 2 new blusher colors- one in apricot and another in a deeper red.
Please keep checking back to our site at: Mineral Makeup
Please keep checking back to our site at: Mineral Makeup
15/02: Zea Mays
Erth Minerals has recently discontinued the use of zea mays (corn starch) in our 2.0 & 5.2 foundation formulations.
Although we appreciate zea mays for the smoothness it adds to mineral makeup, we feel we can use other alternatives to achieve the same results.
Although we appreciate zea mays for the smoothness it adds to mineral makeup, we feel we can use other alternatives to achieve the same results.
28/11: Global Foundation Colors
Erth Mineral Makeup has recently introduced our sample kit in global colors for African American & Asian women called Kit B.
Our new colors have been developed with the help of our clients & after much time in research & development.
Find them here at:
Kit B
Our new colors have been developed with the help of our clients & after much time in research & development.
Find them here at:
Kit B
26/11: No Nanoparticles
We have had many questions from concerned consumers as to whether or not our products contain nanoparticles as they have been shown to be of concern with regard to lung health. Our products DO NOT CONTAIN NANOPARTICLES.
What is a nanoparticles? According to Wikipedia nanoparticles any particles with any dimension less than 100 nm.
According to the San Francisco Chronicle, "Animal studies have shown that some nanoparticles can penetrate cells and tissues, move through the body and brain and cause biochemical damage. But whether cosmetics and sunscreens containing nanomaterials pose health risks remains largely unknown, pending completion of long-range studies recently begun by the FDA and other agencies."[1]
Although the Chronicle admits that health risk due to cosmetics is "largely unknown", we at Erth Minerals have made the choice to not use raw materials containing nanoparticles to ensure the safety of our staff & of our clients.
Best,
V. Blink
1. Keay Davidson. "FDA urged to limit nanoparticle use in cosmetics and sunscreens", San Francisco Chronicle.
What is a nanoparticles? According to Wikipedia nanoparticles any particles with any dimension less than 100 nm.
According to the San Francisco Chronicle, "Animal studies have shown that some nanoparticles can penetrate cells and tissues, move through the body and brain and cause biochemical damage. But whether cosmetics and sunscreens containing nanomaterials pose health risks remains largely unknown, pending completion of long-range studies recently begun by the FDA and other agencies."[1]
Although the Chronicle admits that health risk due to cosmetics is "largely unknown", we at Erth Minerals have made the choice to not use raw materials containing nanoparticles to ensure the safety of our staff & of our clients.
Best,
V. Blink
1. Keay Davidson. "FDA urged to limit nanoparticle use in cosmetics and sunscreens", San Francisco Chronicle.
